Tright here’s an attention-grabbing new Apple TV+ tv present starring Jon Hamm that entails a heavy dose of wristwatches.
The present is known as Your Associates & Neighbors, and in earlier episodes, Richard Mille, Cartier, and Patek Philippe timepieces are a part of the storyline.
In actual fact, not simply watches, however quite a few luxurious gadgets are referenced as a part of the storytelling. Hamm at one level explains to a tee how you can’t purchase a Hermès Birkin purse at retail (which is true in actual life). That is uniquely just like the way in which Rolex markets its hottest skilled watch fashions, such because the GMT-Grasp II, Submariner, and Daytona.
With out making a gift of an excessive amount of, within the season 1 finale, episode 9, a (discontinued) chrome steel Rolex Daytona Cosmograph (Ref. 116520) is prominently displayed and mentioned as an integral a part of two scenes, and referenced verbally in a 3rd scene. Probably the most attention-grabbing half is that it’s a birthyear Daytona.

A birthyear Rolex (or any model) refers to a watch that’s the identical as your birthyear, or another person’s. It’s typically your youngster’s 12 months of start. The purest type of that is for a mum or dad to purchase the watch the 12 months their youngster is born, then maintain it (put on it) and reward it to them at a later date, like once they flip 18.
The Rolex Daytona Ref. 116520 is powered by the caliber 4130, Rolex’s first in-house chronograph motion, which was produced from 2000 to 2016. It’s generally obtainable on the pre-owned market and has lengthy been certainly one of Rolex’s hottest timepiece fashions. Rolex Daytona 116520s may be discovered on the market from just below $17,000 to over $100K — relying on the precise mannequin, 12 months, situation, and provenance.
Judging from the sheer element concerned within the present, the producers of Your Associates & Neighbors are actually conscious of the unwritten guidelines of shopping for extremely sought-after luxurious purses and timepieces. And based mostly on the finale, we are able to now safely assume they perceive the trivia of watch-collecting tradition as effectively.
Screenshot by Apple TV+.