The Multi-Step Magnificence Routine Strikes Past the Face

The Multi-Step Magnificence Routine Strikes Past the Face

In a TikTok video with over 70 million views, influencer Sylvia Geng conducts a seven-step skincare routine filled with luxurious merchandise — a Fenty Pores and skin exfoliating scrub, La Mer oil, facial curler and extra — completely for her fingers.Geng believes her...
The BoF Podcast | The Nice Luxurious E-Commerce Reckoning

The BoF Podcast | The Nice Luxurious E-Commerce Reckoning

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Fixing Luxurious’s Worth for Cash Downside

Fixing Luxurious’s Worth for Cash Downside

Luxurious manufacturers would love buyers to suppose they’re purveyors of uniquely crafted masterpieces. They don’t seem to be. Whereas using numerous highly effective methods to keep up the notion of exclusivity, main luxurious corporations promote...