Hearst Magazines has carried out an animal fur ban throughout its editorial and promoting content material. A spokesperson confirmed on Tuesday the Harper’s Bazaar writer had added the brand new regulation to the sustainability part of its “About Us” webpage.
The brand new modification reads: “Throughout our portfolio of wholly owned world manufacturers, Hearst Magazines prohibits the promotion of animal fur in editorial content material and promoting. (Our pointers acknowledge outlined exceptions and apply to all new enterprise and future content material).”
“That is one thing we’ve got been working towards for some time and imagine it’s the suitable transfer for our firm and our manufacturers,” a spokesperson for the media firm — whose portfolio contains Elle (which formally grew to become fur-free in 2021), Esquire, Seventeen and Cosmopolitan — informed The Enterprise of Style in an e-mail.
The choice comes lower than per week after the Council of Style Designers of America introduced final Wednesday it would ban fur from New York Style Week, and two months after publishing imprint Condé Nast went public with its personal fur ban throughout editorial content material and promoting.
Hearst Magazines’ ban follows a five-day protest marketing campaign towards the media firm by grassroots organisation the Coalition to Abolish the Fur Commerce, which included an illustration final Friday within the foyer of worldwide headquarters Hearst Tower in New York Metropolis. The CAFT stated it could subsequent be campaigning towards the US luxurious model Rick Owens.
Be taught extra:
CFDA to Ban Fur From New York Style Week
Set to take impact in September 2026, the brand new rule will see New York Style Week turn into the second main vogue week circuit to terminate its promotion of animal hides.
